Mark O’Neill, Media and Strategic Communications Director
510 S. 31st Street , Camp Hill, PA 17001 • 717.761.2740 • Email • @pfbmediaone


For Immediate Release: July 26, 2016

Sustainability Communications Training Seminar Should also be Big Draw at APD


2016 Miss America Betty Cantrell
Miss America 2016 Betty Cantrell
Photo Courtesy Matt Boyd Photography

(Camp Hill) – Pennsylvania Farm Bureau (PFB) is bringing Miss America to Ag Progress Days this summer.

Miss America 2016 Betty Cantrell, who grew up on a 700-acre farm in Georgia, will participate in fun and educational activities involving children at PFB’s exhibit building located at Main Street and East Fifth (on the  Russell E. Larson Agricultural Research Center in Rock Springs) on Tuesday, August 16.  

     Cantrell will engage children in an educational hopscotch activity developed by the Pennsylvania Friends of Agriculture Foundation (PFAF), which is a charitable organization supported by PFB. The activity works in unison with Miss America’s platform issue “Healthy Children, Strong America,” which encourages children to make healthy choices and stay active.  Miss America will be at Farm Bureau’s exhibit building from 10 a.m. to 2 p.m. and will participate in a news conference at 11 a.m.

     “Pennsylvania Farm Bureau is thrilled to be able to host Miss America during the opening day of activities at Ag Progress Days. We strongly support Miss America’s focus on educating children about the need to make healthy choices and to exercise,” said PFB President Rick Ebert.  “Through our Foundation’s Mobile Agriculture Education Science Lab program, Farm Bureau teaches children attending schools all across the state about a wide variety of topics, including nutrition and healthy food choices.”

     Aside from having a chance to meet Miss America, farmers will have an opportunity to learn about new messaging they can use to hold conversations with consumers about sustainability, during a training session hosted by the U.S. Farmers and Ranchers Alliance (USFRA).  PFB and Penn State University’s College of Agriculture Sciences worked with USFRA to bring the Sustainability Communications Training seminar to Ag Progress Days.  The hour-long training session will also provide take-home materials and help farmers answer questions from consumers.  The seminar is free to the public and will take place on August 16 at 2:30 p.m. in the Special Events Building.

     Meanwhile, information on farm issues, policies and member benefits will be available in PFB’s exhibit area.

     PFB's Ag Progress Days exhibit hours are: 9 a.m.-5 p.m. on Tuesday, August 16; 9 a.m.-6 p.m. on Wednesday, August 17; and 9 a.m.-4 p.m. on Thursday, August 18.  Ag Progress Days is open to the public.  For more information, visit the Ag Progress Days website at

      Pennsylvania Farm Bureau is the state’s largest farm organization with a volunteer membership of nearly 62,000 farm and rural families, representing farms of every size and commodity across Pennsylvania.